It’s safe to say that we should all keep our eyes peeled! Green is our favourite colour Unlike Idea Pins, though, Vochi’s video editing capabilities are not available to Pinners yet, but they might be launched at some point during the coming months.
This is in line with Pinterest’s continuous drive towards enabling its users to better communicate visually – which is pretty important, given the visual-heavy nature of the platform itself. The platform has just announced the purchase of Vochi, video creation and editing platform.
Speaking of video content, Pinterest is not stopping at Idea Pins. More – and better – video content coming up This is going to be particularly useful to those who use Pinterest for business reasons, although everyone will eventually benefit from it. Has someone commented on your Pin, and you’d like to show them your appreciation in ways that go beyond the traditional written word? Use an Idea Pin video, which is similar to what Instagram lets you do with Reels.īy doing this, you’ll be able to get your message across in a fun, engaging, and meaningful fashion, creating stronger connections with other Pinners. First up: Idea Pins.ĭo you know how you can now reply to an Instagram comment by using a Reels video, right? Well, Pinterest has caught up quickly with the ‘Gram and launched new and exciting ways to boost engagement among users. Idea pins are a thing nowīefore jumping into what the hottest topics will be this year, let’s take a quick look at a couple of super-cool Pinterest addition. Helpfully, the platform has been sharing super-detailed trend reports for the past few years, uncovering insights that have then proven to become real, tangible marketing trends for the following 12 months.įancy getting a sneak peek into what 2022 has in store for Pinterest and its Pinners? Our guide right here has got you covered. In a nutshell, if you work or are interested in social media marketing, then Pinterest should be on your radar. The vast majority – we are talking about 97%! – of the Pinterest searches, in fact, are unbranded, which gives small entrepreneurs plenty of opportunities to promote themselves. If you are a small business looking to break into a new market, then Pinterest might be exactly what you need to achieve this goal. Just to give you an idea: over 400 million people were actively using this channel in 2021, every single month, with Germany, France and the UK being right in the top 5!īut there’s more. Pinterest is, without any doubt, one of the most popular and exciting social media platforms out there.
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